Copyright Infringement & Takedown Policy

Cr8tivehub is a hosting and discovery platform for creative professionals. Users retain the rights to their own portfolios, profile pictures, audio, video, and other content. We do not authorise, and do not condone, the upload of content that infringes the copyright of any person.

Where we receive a valid takedown notice, we will act expeditiously to remove or disable access to the allegedly infringing content. Repeat offenders will have their accounts terminated.

You may submit a takedown notice if you are:

• The owner of the copyright in the work; or
• A person authorised in writing to act on the owner's behalf (e.g. attorney, agent, manager, record label).

If you are not the right-holder, you must be able to produce evidence of your authority on request.

A notice will not be considered valid, and we will not act on it, unless it contains all of the following:

1. Your full name, physical address, telephone number, and email address.
2. A statement of the right allegedly infringed (i.e. which work and what right — reproduction, communication to the public, etc.).
3. Identification of the infringing material and a clear description of its location on the Cr8tivehub platform. Provide the full URL or, for mobile-app content, the username, the content title, and a screenshot.
4. A statement that the information in the notice is to your knowledge true and accurate.
5. A signature (handwritten or electronic) of the complainant or authorised agent.
6. The right-holder's identity, if not the complainant — e.g. “I act on behalf of Acme Records, the owner of the master recording.”

We may, at our discretion, request additional information (proof of ownership, proof of agency) before acting.

Under section 77(7) of the ECT Act, a person who lodges a notification of infringement with wrongful intent and with the knowledge that it materially misrepresents the facts is liable for damages for any wrongful takedown. We pursue costs and damages where false notices cause harm to our users.

5.1 Online form (preferred)

A public form is available at cr8tivehub.com/report— choose the “Copyright or intellectual-property infringement” category. You can also use email below.

5.2 Email

Email to copyright@cr8tivehub.com. Use the subject line:

“ECT Act §77 Takedown Notice — [name of work]”

5.3 Post

Where electronic submission is not possible, by registered post to:

Cr8tiveHub Digital Studios (Pty) Ltd.
Attention: Copyright Agent
Registered office address — to be completed before publication
Cape Town, South Africa

We may, at our sole discretion, take content down provisionally pending evaluation where the notice on its face raises a serious concern.

If your content has been taken down and you believe the takedown was wrongful, you may submit a counter-notice. A counter-notice must contain:

1. Your full name, address, telephone number, and email address.
2. Identification of the material that was taken down, with the URL or location it previously occupied on the platform.
3. A declaration that the information in the counter-notice is true and correct to the best of your knowledge and belief, and that you believe in good faith that the material was taken down as a result of a mistake or a misidentification. South African law has no “penalty of perjury” declaration for a document of this kind, so we do not ask you for one. What this declaration does carry is that a person who knowingly makes a false statement in it may be liable in damages to anyone who suffers loss as a result, and that a materially false counter-notice is itself a breach of our Terms of Service.
4. Your consent to the jurisdiction of the South African courts and your acceptance of service of process from the complainant.
5. Your signature (handwritten or electronic).

Send the counter-notice to copyright@cr8tivehub.com with the subject line “Counter-Notice — [name of work]”.

7.1 What happens after a counter-notice

• We will forward the counter-notice to the original complainant within 7 days.
• We will restore the content within 10 to 14 business days unless the complainant notifies us, in writing, that they have filed legal proceedings against the uploader seeking a court order to restrain the infringement.
• The original strike will remain on the uploader's account pending the outcome of any proceedings; it will be expunged if the matter is finally determined in favour of the uploader.

We maintain a repeat-infringer policy. It is our own policy, not a statutory one: section 78 of the ECT Act says a service provider has no general obligation to monitor the material it hosts, and the Act does not prescribe a repeat-infringer rule. We apply the following because a platform that removes the same infringement repeatedly without acting on the account is not really acting at all. An account is terminated when:

• The user has accumulated three valid copyright strikes within a rolling 12-month period; or
• The user has been the subject of a single court order finding wilful infringement on the platform; or
• The user has, after a prior strike, attempted to re-upload identical or substantially identical infringing content.

Termination under this section is permanent. The user's content is preserved for 90 days for litigation-hold purposes, then deleted.

Cr8tivehub's designated agent for copyright notices is:

We are not at this time a member of the Internet Service Providers' Association (ISPA), or of any other industry representative body recognised by the Minister under section 71 of the ECT Act.

What that means, stated plainly. The limitation of liability that Chapter XI of the ECT Act (sections 73 to 79) gives a service provider is available only to a service provider that is a member of such a body. We therefore do not claim that protection — not on this page, not in our Terms of Service, and not in correspondence — and we proceed on the footing that it is not available to us. We operate the notice-and-takedown procedure set out above because it is the right way to deal with a copyright complaint and because a rights holder and an accused uploader each need it, not because it buys us a statutory shield.

Once membership of such a body is obtained, this section will be updated to reference that body's code of conduct and its designated-agent register.

Cr8tivehub is a South African platform and operates under the ECT Act §77 process described above. If you submit a notice referencing the U.S. Digital Millennium Copyright Act (17 USC §512), we will treat it as a notice under §77 of the ECT Act provided it meets the requirements in section 3 above. Our domestic process and timelines apply.

Nothing in this policy is legal advice. If you are unsure whether to submit a notice, consult a qualified attorney. The procedure here is designed to protect both right-holders and uploaders; abuse of the process is itself unlawful.

Cr8tiveHub Digital Studios (Pty) Ltd. Registered in South Africa.